NYX

GAY TIMES collaborated with NYX Professional Makeup with its Proudly Pro-You initiative, in partnership with Stonewall and UK Black Pride, to support Black and POC LGBTQIA+ community builders across the UK. The initiative reflects NYX’s ongoing commitment to drive change, support, represent and celebrate LGBTQIA+ people of colour. 

The multi-format campaign included portraiture of each community leader, social-first films, editorial features, behind-the-scenes content, and curated Instagram carousels.